The Rufa project
1 September 2023 2024-02-02 15:54The Rufa project
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About the project?
RUFA for Flexie
The initiative, organised in partnership with Rufa, allowed the young designers to put themselves to the test with a professional project related to their academic career.
In partnership with
4 meetings
2 classes
46 Students
59 Designs
1 Winner
2 Rewards
An exclusive opportunity
The development of the new Flexie sample kit
An opportunity to discuss the world of packaging design in order to explore creative possibilities and deepen the necessary technical skills.
5 P.M.
The winning project
Among the projects created, 5PM was the winner. The designer was able to exploit digital printing technologies to create different versions of the pack, all united by an engaging storytelling capable of enhancing the variety of the product.
Designer
Carolina Autili
Packs on display
The MAXXI exhibition
The printed packs were exhibited at the event ‘Graphiiic, un triennio di progetti in mostra’ organised by Rufa at the MAXXI – National Museum of 21st Century Art.
In partnership with
Dive into the exhibition
Explore Graphiiic